BLA Investment seeks to establish effective communication channels between businesses, the finance community, governments and key media figures interested in promoting business between Latin America and the rest of the world.
We provide our clients from public and private sectors with a variety of services which will increase the prestige, visibility and recognition of their businesses and organizations. Our expertise includes:
High profile events
Branding Latin America Group’s Political Division is managed by Adrianne Foglia, former spokesperson for Andres Pastrana (Ex-President of Colombia). Our focus centres on helping Latin American governments and companies position themselves in the UK, Europe and Middle East. We develop sensible, effective and economical campaigns to launch ventures, attract foreign investment or make political announcements. We organise professional investor meetings and seminars, positive media coverage, and connect with other organisations and third parties. We can also arrange speakers from your country to speak at universities or seminars, amongst others. Our other purpose is to advise British and international companies on how to gain awareness and boost reputation in Latin America, through our offices in Sao Paulo or our PR-associates in the region.
We design tailor-made PR programmes, including press and trade strategies and marketing campaigns for tourist boards, hotels, airlines and operators, which are aimed at reaching and influencing key players who shape opinion in the travel business.
We have worked with 15 Latin American tourist boards and over 50 luxury hotels in the region. Our work also includes the representation of various airlines and operators, such as Air Europa and Viajes Pacifico.
Our services range from building relationships with the most important British and international travel advisors to developing press and marketing campaigns with the trade and press. We also organise high-profile events and representation at international travel fairs.
BLA Arts works across all art forms to showcase the creative clout of Latin America. We have worked with visual and performing arts such as painting, photography, film and music and are now developing new ventures with the worlds of perfume, sculpture, textiles, fashion, architecture and home and hotel decoration, all with artists from the region.
Our work includes exhibitions, pop-up sales, cocktail receptions and shows with clients such as Panamanian graphic designer Monique Vega, late Peruvian photographer Martin Chambi and Colombian soloist Fernando Montano from London’s prestigious Royal Ballet.
The Rolling Stones’ 2016 Latin America tour was captured by Paul Dugdale’s documentary ‘Ole, Ole, Ole: A Trip Across Latin America’, for which we co-produced the UK Premiere screening at London’s Curzon Mayfair.
Food & Drink
BLA Food & Drink aims to represent authentic and innovative food and drink enterprises from Latin America at consumer or corporate level in the UK market. Chefs, restaurants, food festivals, cachaça, tequila, soft drinks, fruit, vegetables – everything edible or drinkable!
We have worked with several clients in the wine sector, including Garzon Wines, Wines of Argentina and Concha y Toro, the largest Latin wine producer. The team have ensured success at events such as London Pisco Sour Week and several Wines of Argentina Cambalaches.
Our culinary jaunts have spanned the continent, ranging from ‘Ecuador Exquisito’ to a long and fruitful partnership with 50 best LatAm restaurant groups such as: Coya, Ceviche and Gaucho Group. Developing business-media strategies, investment seminars and networking and co-branding activities.
The first global channel dedicated exclusively to position the image of Latin American destinations and exports, top Latin American companies and talented LatAm Entrepreneurs all around the world. This Visual content will be accessible to all clients and can be used for promotion and social platforms.
The aim is to create a piece of interactive promotion for clients to showcase their work or companies on a personal level with the viewer and potential clientele. Our skilled videographer Edurne Bargueño will film and edit all work in house to produce artistically pieced films.